The Nitty-Gritty: How Kaye Publicity founder Dana Kaye plans and manages multi-layer book publicity projects The tools she uses to track progress, run reports, and organize the information that goes into every project How her team members take ownershi...

We've had a helluva year here at What Works. We've talked to over 100 small business owners, published more than 80 episodes, and tackled 12 different themes this year. What Works is special because we focus on the people who are making their business...

Today's guest mentioned early on in our conversation that she found herself taking the work that came to her, growing her capacity to be able to bring in *more* work, and never really stopping to ask herself how she was designing her business.

This week, my guest is Elsie Escobar. Elsie is the co-host of LibSyn's podcast The Feed as well as their community manager. She's also the co-host of She Podcasts, a podcast and community of over 14,000 women podcasters.

Today's guest is Toi Smith—a growth & impact strategist who has wrestled with this same question. Toi and I talk about how her identity and business model has shifted from virtual assistant to online business manager to strategist and why each pivot w...

Our self-talk keeps us on the edge, always wondering if we're good enough, smart enough, or tough enough. Tonya Dalton would like us to know there's another way. In fact, Tonya has worked hard to rewrite her own stories, clean up her own self-talk,

For our final episode on our series on designing exceptional customer experiences, I spoke with Linda Lopeke, the founder of SmartStart. Linda knows that customer service starts long before the first purchase is ever made.

Today, we're examining customer service that might not scale but has helped the company create massive growth. The Tyme Iron, created by today's guest Jacynda Smith, is a unique hairstyling tool that's meant to replace both your flat iron and your cur...

Allie LeFevere is the co-founder of Obedient Agency—a full-service humor marketing agency. Truly, the first time I landed on their website, I can describe my experience as nothing less than surprised and delighted.

Viktor Nagorynyy is the founder of Project Army. What started as an SEO and digital marketing consultancy has blossomed into a full-service website support & hosting company that prioritizes customer service and experience.