Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy

Productive Insights Podcast — Actionable Business Growth Ideas  — with Ash Roy


029. What Is SEO and How To Integrate It with Your Content Marketing Strategy – with David Jenyns

June 20, 2015

What Is SEO And  How To Integrate It With Your Content Marketing Strategy - with David Jenyns
Resources Mentioned

www.authoritycontent.com
Influence: The Psychology of Persuasion, Revised Edition
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
Time boxing episode
How To Build An EIGHT figure business – With Buck Rizvi
Google Adwords Success Secrets Revealed! With Mike Rhodes
Chris Garrett (Copyblogger) On How To Use Content Marketing To Win Onlin
How To Use Video Marketing To Really Grow Your Business with Ryan Spanger

1: 30 - Content Marketing & SEO from Google’s Perspective
7:01 - The Three P’s of Content Marketing to Build Business Authority
8:53 - Step 1: Present
10:53 - Step 2: Product
12:42 - Step 3: Promote
18:51 - Other Subsystems/Processes Under three P’s
24:07 - On Becoming System Entrepreneur
26:18 - Importance of Creation of Information Product & Scalability
29:07  - On Writing a Book
31:42 - On Running a Workshop
33:11 - Repurposing Your Video as Training Module
36:15 - Creating Digital Assets
41:11 - How to Get Started with Content Marketing
42:48 - Books that Influence David to Take His Businesses to the Next Level
44:54 - How listeners can get contact with David

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