Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy
028. How To Use Pull Selling To Grow Your Business with Dan Dobos
How To Use Pull Selling To Grow Your Business With Dan Dobos
Resources mentioned:
www.leadmachine.com
The Prophet - by Khalil Ghibran
The Essential Tao : An Initiation into the Heart of Taoism Through the Authentic Tao Te Ching and the Inner Teachings of Chuang-Tzu
In this podcast Dan and I talk about the subtleties of selling. We focus on a "pull" selling system which is designed to attract clients to you rather than the traditional sales approach where products and services are foisted onto the customer.
Some of the key highlights of the interview including time stamps are included below:
1:40 - Dan’s view of Push Selling vs. Pull Selling
2:49 - What’s Pull Selling?
3:41 - The Three Levels of Specificity
7:06 - The Concept of Reciprocity
9:21 - How to Get Started with Pull Selling Model
12:31 - Being Transparent in Your Businesses: Letting the People Know the Constraints
15:03 - A Case Study: Story of a Locksmith
18:54 - On Meeting Your Customer
23:10 - On Understanding the Problem
24:31 - The Concept of “the Product is an Obstacle”
28:05 - Books that Influence Dan to Take His Businesses to the Next Level
30:08 - How listeners can get contact with Dan
Please leave a review on iTunes if you enjoyed this podcast. Or stop by or leave a comment under the blog post at this URL : www.ProductiveInsights.com/dan-dobos