Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy

Productive Insights Podcast — Actionable Business Growth Ideas  — with Ash Roy


007. Kate Erickson (Entrepreneur On Fire) On How She Used Productivity And Focus To Help Steer A Business To Over $433K In Revenue In Feb 2015! Full transcript of Interview Included

March 13, 2015

Productivity Secrets (Incl. Full Transcript) of Kate Erickson That Led To $433K in Feb 2015 Revenue! 
A few highlights from the interview:

* Kate's story -  a transition from corporate employee to successful entrepreneur
* Kate's morning routine and how it helps her productivity
* Kate's strategy to overcome 'imposter syndrome' as an entrepreneur
* How Kate uses themed days to increase focus
* Kate's take on Kate's Take
* Kate's advice to aspiring entrepreneurs

 Full Transcript of Interview Below
ASH:                You've been instrumental in growing the business well beyond a six-figure monthly income and made $433,000 in February 2015, which is pretty awesome.

KATE:               That's definitely very awesome. Thanks for all your kind words, Ash. I really appreciate it. You're also the brains behind the explosive growth of EOFire, and you're constantly working with your partner, John Lee Dumas, to develop and refine the growth strategy.

JOHN:              Hey, this is John Lee Dumas from Entrepreneur On Fire. You're listening to my friend Ash Roy.

ASH:                Welcome to the Productive Insights Podcast for entrepreneurs and professionals, where we discuss how to leverage your business. Head over to productiveinsights.com for over a hundred free tips, articles, videos, and podcasts that help you increase your productivity and maximize your profits to fund the perfect lifestyle.

In today's podcast we speak to Kate Erickson, who has worked with John Lee Dumas in growing Entrepreneur On Fire into one of the most successful podcasts. Kate, your story begins in corporate America where you worked in human resources. Having decided fairly early in your career that the corporate ladder wasn't for you, you chose to blaze your own trail as an entrepreneur. Since you've joined Entrepreneur On Fire you pioneered the Entrepreneur On Fire blog and I've also done some guest blogging on behalf of EOFire. You've also been heavily involved in Podcasters' Paradise, of which I'm a proud member, which probably is the best resource online when it comes to learning podcasting.

You're also the brains behind the explosive growth of EOFire and you're constantly working with your partner, John Lee Dumas, to develop and refine the growth strategy. You've been instrumental in growing the business well beyond a six-figure monthly income and made $433,000 dollars in February 2015, which is pretty awesome.

KATE:               It's definitely very [00:02:00] awesome. Thanks for all your kind words, Ash. I really appreciate it.

ASH:                You're most welcome. These achievements make for a very spectacular resume, particularly for somebody who's such a young entrepreneur. Could you spend a minute telling us about your entrepreneurial journey, Kate?

KATE:               Sure. Like you said, I kind of started off in corporate America. I thought that's where my career would lie. I never really thought that entrepreneurship was for me. I didn't really understand how I might go about attaining that. I was quite comfortable in corporate America until, like you said, I was pushed over the edge I guess you could say, finally and very luckily. I'm so grateful for that. At the time I was not grateful for it but I certainly am now.

When I took my first entrepreneurial leap I tried to start my own business, which was a copywriting service for online businesses. I was trying to help local businesses in the Portland, Maine area, which is where I was living at the time, optimize their sites and improve their online presence through copywriting. That did not work out so well for me. A few mistakes and six months later I was already ditching that business idea. I went back to corporate America to work at an advertising and marketing agency because I did have a project management background, and landed a job that I absolutely loved. I learne