Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy
014. Facebook Advertising With Keith Kranc and Ralph Burns (Part 1)
Ralph Burns and Keith Krance on Facebook Advertising (Part 1)
* 1: 28 - What is facebook advertising?
* 1:52 - A brief history of the evolution of facebook as a marketing platform
* 9:20 - Facebook remarketing and custom audiences
* 11:05 - Content amplification through Facebook
* 14:01 - Why all business owners should see Facebook as a core part of their marketing strategy
* 28:45 - How to get started with facebook advertising
* 35:41 - Common obstacles to gettting started with facebook advertising (and how to overcome them)
* 40:18 - What actions can you take right now to get started with facebook advertising