Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy

Productive Insights Podcast — Actionable Business Growth Ideas  — with Ash Roy


238. How to Set and Achieve Goals Using the OKR Framework

July 30, 2024

Ever wonder how tech giants like Google and Intel stay ahead? It's all about OKR - Objectives and Key Results. In this video, we dive into how Jessica Mah used this powerful goal-setting tool to transform her startup, Indinero, into a multi-million dollar company.

Jessica shares her journey of implementing OKRs, revealing how they:


Aligned her growing team of 200+ employees

Boosted revenue dramatically

Maintained innovation as the company scaled


Learn the nuts and bolts of OKRs, including:


-Setting ambitious yet achievable objectives

-Creating measurable key results

-Avoiding common pitfalls


Whether you're running a startup or small business, Jessica's story will inspire you to rethink your goal-setting approach. Ready to supercharge your business growth?


Timestamps:


00:00 Introduction: The Power of OKRs

00:14 Jessica Ma's Journey with OKRs

00:42 Understanding OKRs: Objectives and Key Results

01:06 Implementing OKRs in Your Business

03:15 The Flexibility and Focus of OKRs

04:34 Achieving Success with OKRs

06:14 Conclusion: Mastering the OKR Process

07:42 Final Thoughts and Call to Action