Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy
238. How to Set and Achieve Goals Using the OKR Framework
Ever wonder how tech giants like Google and Intel stay ahead? It's all about OKR - Objectives and Key Results. In this video, we dive into how Jessica Mah used this powerful goal-setting tool to transform her startup, Indinero, into a multi-million dollar company.
Jessica shares her journey of implementing OKRs, revealing how they:
Aligned her growing team of 200+ employees
Boosted revenue dramatically
Maintained innovation as the company scaled
Learn the nuts and bolts of OKRs, including:
-Setting ambitious yet achievable objectives
-Creating measurable key results
-Avoiding common pitfalls
Whether you're running a startup or small business, Jessica's story will inspire you to rethink your goal-setting approach. Ready to supercharge your business growth?
Timestamps:
00:00 Introduction: The Power of OKRs
00:14 Jessica Ma's Journey with OKRs
00:42 Understanding OKRs: Objectives and Key Results
01:06 Implementing OKRs in Your Business
03:15 The Flexibility and Focus of OKRs
04:34 Achieving Success with OKRs
06:14 Conclusion: Mastering the OKR Process
07:42 Final Thoughts and Call to Action