Part 3 of 3 : 57 Actionable Insights From 57 Episodes Of The Productive Insights Podcast (2015 — A Year In Review)
Welcome to part 3 of the three-part series which covers the 57 actionable insights from the 57 episodes of the productive insights podcast in 2015. If you haven’t listened to part 1 or 2 of this 3 part series please go back and have a listen.  Part 1 extracts the insights that I found most actionable from episodes 1 to 20 and part 2 extracts the insights from episodes 21 to 40.

In this episode I’ll share some of the actionable insights from episodes 41 to 57. As always I’ll also include links to each of the episodes (below) in the show notes so you can always go back to those episodes and listen in more detail.

If you find this information valuable or helpful then please do share it with friends via social media or email so it can reach as many people as possible as possible. Also please do stop by iTunes and leave a five-star review if you feel so inclined. It would mean the world to me.
041. Mobilegeddon Is Here! Is Your Site Mobile Responsive? – with Eric Enge
At around the 3 min mark Eric and I talk about the evolution of SEO over the years. This was a really important piece of the episode because it gives you insight into where Google's search alogrithms are headed. The day of black hat SEO are over (discussed at the 27 mark)

Action Step: When creating content think about specifically who you're creating the content for and how it would improve their situation. Don't try and game the system. In other words just focus on creating shareable content!
042. Chris Ducker on The Secret To A 6 Hour Day, A 4 Day Week, & A Multi-Million Dollar Business
Chris talks about how he works only 6 hours a day and 4 days a week and runs a multi million dollar business. Some great discussion about how he increases his productivity. He talks about delegating and how to overcome the fears of delegation at around the 7 min and 15 sec mark. At the 9 min and 41 second mark he talks about how he reliquished control to his inbox and let them clear his inbox out (he hired someone to do this exclusively). At the 19 min mark he talks about the myth of multitasking. That was music to my ears!

Action step: Hire intelligently and be aggressive before you hire the person (rather than deal with staff issues after the fact)
043. Membership Economy with Robbie Kellman Baxter
Robbie's worked with various large companies including Netflix who was one of the first adopters of the membership model. She talks about the evolution of the membership model and how it's evolved with the internet at around the 3 min mark. We had another great discussion about evangelists and how Apple grew it's business through evangelism at around the 7 min mark.

Action Step: Seriously consider starting a membership model for your business (because most people that spend time and money on marketing could benefit from a membership model). 
044. Hiten Shah — Cofounder of Kissmetrics — How To Assess If The Software As A Service (SAAS) Business Model Is Right For You
Hiten is the co-founder of Kissmetrics and I interviewed the other founder — Neil Patel — in episode on of the podcast. At around the 7 and a half minute mark Hiten talks...