I spent the last three days attended CD Baby's 2021 virtual music conference. On today's episode I'm recapping many of the surprising things I learned about Spotify, Pandora, YouTube, branding, and more. I'm not going to try to cover all three days in one podcast (I took 17 pages of notes!), so instead I'll highlight some of the most important, actionable takeaways. This is one of the most information dense, actionable episodes I've ever done... so make sure you're in a place to take notes!

You'll Learn

When to consider managementSpotify marketing resourcesMust-have's for your press kitWhy URLs rule Best practices for Instagram including the "Live waterfall" content techniqueAccounts to followHow a YouTube Official Artist Channel (OAC) can benefit youTips for booking yourselfQuestions to ask for authentic branding (Wendy Parr)Cool stuff to try with Pandora Amp (Michelle Solomon and Andee Connors)

Resources

SpotifySpotifycodes.comFanstudy.byspotify.comAds.spotify.comglobal-label-sales (at) spotify.com - Email address to sign up for marqueesAmazon Music for Artists (AMA) artists.amazon.com vs artists.amazonmusic.comBrandservices.amazon.comCD Baby's Release plan generatorPandoraSubmit.pandora.comAmpplaybook.comSignup for Pandora StoriesInstagram: @amp_pandoraTwitter: @PandoraAMPInstagram / FacebookInstagram: @Creators @IGmusicPartners Other helpful tools: Coda, Mailchimp, Squarespace, Later.com, Asana, Airtable.comCD Baby DIY Podcast2018 CD Baby DIY Conference notesPLP 052: How to Boost your Streaming Numbers with Spotify Canvas

https://youtu.be/rcGXfW3UlFE
I just dropped this bootleg remix on August 27th. Check it out and let me know what you think!

Minor correction to the episode: Rick Barker runs the Music Industry Blueprint podcast.