Global Product Management Talk is pleased to bring you episode 055 of...

The Everyday Innovator with host Chad McAllister, PhD.

The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.

About the Episode: When established companies decide they need to be more innovative, they often talk in terms of acting more like a startup. But acting like a startup is much more challenging in reality, especially for larger organizations. Instead, established companies can partner with startups. Doing so is the topic of the book, Collective Disruption: How Corporations and Startups Can Co-Create Transformative New Businesses.  This interview is with the author of the book, Michael Docherty. He is a leading innovation expert and entrepreneur with a variety of broad-based experiences from senior-level corporate roles, start-ups, consulting and venture capital.

I expect you’ll find value in the discussion if you have interests in innovation from either the startup perspective or the larger organization perspective.

In this interview you will learn what Collective Disruption is and the 4-stage framework for applying it:
Discover,Define,Incubate, andIntegrate.