As usual, Jerry gets straight to the point about running a profitable flower-based business. Regardless of your level of projected revenue & targeted personal payroll, pricing will always be a metric that takes more than "just a guess" for you to be financially successful. Always be careful about who you accept pricing help from, as there could be many different personalities and agenda's all in the "same room" with NPO's. Despite what you may have read or been told, not everyone is looking out for YOUR pocketbook, so you HAVE TO otherwise you'll end up broke and in debt.