Podcast Insider

Podcast Insider


Podcasting Ratings and Reviews, featuring David Mendes – PCI 205

August 21, 2020

Asking your audience to leave a podcast rating or review is not uncommon, but the benefits are not always what podcasters are meant to believe. Mike and Todd explain why this is the case in Apple, and discuss some new virtual podcast events.

Congrats to Glenn the Geek and team for celebrating 2,500 episodes recently.

Thanks to David Mendes for joining Todd to tell his story about his podcast, Papa PHD.

Facebook Live Recording.

Thanks for joining us this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distant podcast studios in northern and southern Michigan; here’s Podcast Insider.
News:

Glenn the Geek and Jamie Jennings celebrated 2,500 episodes of Horses in the Morning  this past Wednesday! Congratulations to them!
Google has added podcasts to the App Switcher on all Google websites! Go to any Google site and click the 9 dot icon in the top right. It’s at the bottom, and it's a start!
Podcast Festival 2020 online/offline.
Podtales Audio Festival in November. Submit your shows by September 19th.
From Podnews: Anchor.fm seems to be hosting some pirated podcasts (copies of popular shows).

Best Practice:
Best Practice -  Ratings and Reviews

You will hear a lot of podcasters say something like “Give us a rating and review on Apple Podcasts and other platforms. This will help us be found by others.”  or something to that effect. This is not exactly true. Apple (in particular) does not use Ratings and Reviews to rank podcasts or help in the search.  It’s really good for social proof but that is all it is (at this point).
Don’t let negative reviews get to you (you could always have some fun and read them on your show).
And sometimes more importantly, don’t let the positive ones go to your head. Take them for what they are.

Bonus Topic:


We've heard yet another example of YouTube demonetizing long-standing YouTubers that used to be making significant income. We say it here all the time, if you OWN your platform, you can not be taken out by rule changes or arbitrary reasons. This person had no warnings. When they looked on YouTube they do not know why they were taken out. They just had zero income and a note that says they can re-apply to be monetized in 30 days, no reason given.


And to that end, we highly encourage you to build your own platform on your own domain, while utilizing other platforms as well.

Blubrry News:

Blog: Top Ways to Improve Audience Engagement

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