In this episode, we dive into Blubrry’s latest feature release—an Event Tracker integrated into our Podcast Statistics Dashboard. Designed to enhance your podcasting strategy, this new tool is a game-changer for podcasters looking to streamline their workflow, better understand their audience, and optimize their content planning.

Join us as we explore how this feature works, its benefits, and tips on how to make the most out of it.

1. Benefits of the Event Tracker Calendar

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• Streamlined Workflow: Helps podcasters plan and track events, episodes, and promotional activities all in one place.
  
• Audience Insights: Correlate spikes in audience engagement with specific events, such as marketing campaigns, guest appearances, or episode releases.
  
• Content Planning: Offers a visual representation of past and upcoming content, aiding in better scheduling and content diversity.
  

2. How It Helps Podcasters

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• Data-Driven Decisions: Leverage detailed analytics to understand the impact of various events on podcast performance.
  
• Enhanced Marketing Strategies: Ensure you reach your goals by planning and including crucial dates in our tracker so you can more easily analyze promotional tactics.
  
• Time Management: Efficiently manage your podcasting schedule to avoid last-minute rushes and ensure consistent episode releases.
  

3. Practical Tips for Using the Event Tracker Calendar

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• Set Up Regular Events: Mark regular occurrences such as weekly episode recordings, special segments, or seasonal themes.
  
• Marketing Efforts: Date all promotional activities, like social media campaigns, email newsletters, and ad placements, to see which strategies yield the best results.
  
• Analyze Trends: Review historical data to identify patterns in audience behavior and adjust your content and marketing strategies accordingly.
  

4. Getting Started

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• Locate the podcast Event Tracker in the blue top bar of the stats dashboard.
  
• A quick guide on setting up your first event.
  

The Event Tracker is a valuable tool for any podcaster looking to take their show to the next level. Whether you’re aiming to grow your audience, refine your content, or optimize your marketing strategies, this feature provides the insights and organization needed to succeed.

Subscribe & Follow

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• Subscribe to our podcast for more insights and updates.
  
• Follow us on social media for the latest news and tips!
  

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussion and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike.

todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.