Podcasting is a powerful medium but it’s essential to ensure that everyone can enjoy and benefit from your content. By focusing on accessibility and inclusivity, we not only open the doors to a wider audience but also enrich the podcasting ecosystem with a more vibrant, empathetic, and representative tapestry of stories and ideas.

Understanding Accessibility

• Creating podcasts for a larger audience
  
• Common disabilities that may affect podcast listeners: hearing impairments, visual impairments, cognitive impairments
  

Creating Accessible Content

• Use clear and concise language
  
• Avoid jargon or complex terminology
  
• Clear and consistent audio quality
  

Transcripts and Captions

• Transcripts benefit those with hearing impairments but also all listeners
  
• Tools and services for generating accurate and high quality transcripts
  
• Our partner Rev provides Blubrry customers transcripts
  
• Value of adding captions to video podcast content for deaf and hard of hearing
  

Descriptive Audio and Alt Text

• “the verbal depiction of key visual elements in media and live productions.”
  
• Considered essential to comprehension of the content
  
• Can be added to your video podcast
  
• Alt Text: An accurate description of the image – very detailed and explanatory
  
• Both are helpful for accessibility and SEO
  

Podcast Player Accessibility

• The Blubrry player allows for accessibility as well as many social media apps
  
• Listeners with disabilities can benefit from these features.
  
• Podcasters should be aware of accessibility in player design when creating their websites or apps.
  

Listener Feedback and Engagement

• Actively engage with your audience to learn about their specific accessibility needs.
  
• Highlight success stories of podcasters who improved their content based on listener feedback.
  

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls.

Fill out our listener survey at surveys.blubrry.com/podcastinsider.

• Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike.
  
  • todd@blubrry.com and mike@blubrry.com