Episode 004 answers the first question from a listener, discusses Google’s move to cutoff some link networks, and introduces Traffic Travis to The Toolbox.

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• The Beginning of Time – Ours and Others’ First Facebook Posts
  
• The Finger – Google Crushes Another Link Network (Buzzea)
  
• The Toolbox – Traffic Travis (SEO Research Tool)
  
• AAAA – Answering Our First Listener Question About Social Media
  
• Outro Song (Andrew) – Summertime (Doin’ Time) by Sublime (1997)
  

Send questions, comments, suggestions or love to podcast@owningyourown.com

Today we’re taking action on a French link network that violates our quality guidelines (Buzzea).

— Matt Cutts (@mattcutts) January 29, 2014

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• The Sacagawea coin is the official coin of OYO (2:08)
  
• Microsoft has a new CEO named Satya Nadella (5:45)
  
• Gates will do more mind blowing charity work – most likely (6:00)
  
• Gates does not have a Scrooge McDuck vault of money (6:48)
  
• Microsoft invested $15 million in Foursquare (7:15)
  
• MySpace (that is all)
  
• Facebook used to be “THEFacebook” (10:39)
  
• Andrew may share some of his LiveJournal blogs (12:20)
  
• Matt Cutts (Google man) answered one of Alan’s questions in a Q&A Webinar. (15:23)
  
• What is a link network? (16:11)
  
• Traffic Travis provides ranking for free as well as several other useful SEO features (including competitive analysis and backlink finder) (22:23)
  
• Estimated that 80% of people don’t go to the 2nd page of search results. (24:50)
  
• We are in SoCal (27:00)
  
• Top 3 Social Networks for local service based businesses according to OYO (29:21)
  
• Don’t search “Los Angeles Lactose Tips” if you can help it (33:39)
  
• Alan has a friend that was cured from lactose intolerance (35:09)
  
• Owning Your Own is on Stitcher!  (37ish)
  
• StitcherLove.com is the easy way to leave a review for OYO! (37ish)