Nudges in the Right Direction
Behavioral Economics 101
October 01, 2015
Mike McGrath is joined by the University of Delaware’s Dr. Kent Messer to discuss the use of behavioral economics and the Center for Behavioral and Experimental Agri-Environmental Research (CBEAR). In a field that combines psychology and economics, behavioral economics can help us understand how humans make decisions and how we can design programs to best achieve their goals.
Informed by behavioral science. Tested with Experimental Design.
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