Novel Marketing

Novel Marketing


Latest Episodes

059 – Novel Tax Tips for Authors
February 01, 2015

In this episode we are going to talk about how to stay out of jail … when it comes to your taxes ... -   - I am excited to introduce our guest. -   - So, we brought in a CPA who has coached authors, celebrities and small businesses for over thirty ...

058 – Powerful Marketing Lessons from Taylor Swift
January 17, 2015

Show Notes: She is involved in her own marketing. She’s transparent, which builds familiarity and trust She uses every channel -- differently She says "no" when her brand is devalued Her product is inspirational and unexpected

057 – What to include in an Author Newsletter
December 02, 2014

As you know, we talk a lot about how effective author newsletter are. Of all the online marketing tools I feel that email is the most powerful. Most social networks are just an extension of email. People go to Facebook when they get an email about a ne...

056 – How to Become More Confident
November 25, 2014

  - Today we’re going to talk about how to market yourself to yourself. Yo dog I heard you like marketing. But in all seriousness he person who is the toughest to sell to … you. Most of us have a voice in our heads that is incredibly critical of every...

055 – Finding Readers Through a Book Scavenger Hunts With Robin Lee Hatcher
November 18, 2014

Robin is the best-selling and award winning novelist of seventy books. Seventy! As you can imagine, she doesn’t hurt for publishers wanting to partner with her. She started in the general market and wrote for publishers such as Leisure Books,

054 – The Enclave Files #1
November 11, 2014

For a long time Thomas has worked with and ragged on Marketing directors at publishing companies around the country. Well one of the decided to call his bluff and bring him on the team as the Marketing Director.

053 – How to Throw a Facebook Party for Your Book Interview With Nadine Brandes
November 04, 2014

Show Outline: Here's the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did you promote? What prizes did you use? How to you run a Facebook party. (Jim)

052 – To Book Trailer, or Not Book Trailer … that is the question
October 28, 2014

Book trailers are an interesting animal. Some people swear by them and claim they’re an extremely effective marketing tool, some say they’re a waste of time and money. - Listener question from Elizabeth Jane Kitchens author of  The Beast's Enchantress...

051 – Bestseller Branding With Kevin Kaiser
October 21, 2014

  - Links: GetThisBook.com 1000 True Fans KevinKaiser.co

050 – Q&A Extravaganza #3
October 14, 2014

This is our 50th episode, and to celebrate we are throw yet another Q&A extravaganza. - Questions: Sarena Masco - What advice would you give to someone who is in the process of creating two identifying brands for separate fields? For example,