Learn the 3 reasons some average books are perennial bestsellers while other well-written books arent.

Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.

Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book's chances of success.

Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.

A bad book cover can ruin all your marketing efforts. Learn what makes a good book cover in this interview with a top cover designer.

Your email address might be the first thing an agent or editor sees. Learn how to make a good first impression with your email address.

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.

Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.

Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.