513: Signet Jewelers EVP & Global CIO Howard Melnick discusses

• Why Howard joined Signet Jewelers
  
• The company’s path to brilliance strategy, which has been focused on 1) customer-first, 2) omnichannel with a digital focus, and 3) building a culture of agility and efficiency
  
• How COVID served as an accelerant for the company’s digital strategy
  
• How IT has leveraged centers of excellence to achieve agility and efficiency at scale
  
• Why measuring business value is the most important metric businesses should focus on
  
• How the company uses analytics to help maximize return
  
• How augmented reality allows customers to try on a ring from home
  
• How the company enabled its jewelry consultants to keep working during the pandemic
  

Among a variety of other topics.

_________________________________

This episode is sponsored by Sykes and SECURITI.ai.