Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)


The Geek Way: MIT's Andrew McAfee on Agility, Innovation, and the 'Four Norms' of Geeks

January 18, 2024

838: There’s no shame in being called a “geek”. In fact, according to Andrew McAfee, it’s actually a compliment. In this episode, Andrew, co-founder of MIT’s Initiative on the Digital Economy, shares insight into the research he’s conducted while writing his latest book “The Geek Way”. He explains the ‘Four Norms’ of geeks; science, ownership, speed, & openness; and how companies can foster and navigate a culture that follows ‘the geek way’. Andrew discusses what it means to adopt Agile, how to leverage Agile practices to accelerate the pace of innovation, and why companies often get trapped in planning-heavy processes. Finally, Andrew looks back on his career and the learnings he has drawn from his writing process.


Also available on YouTube:


https://youtu.be/EO90_l_t48c