In this episode Micah talks to Matthew Broude from Patientmoon about the art and science of fitness studio marketing. It is imperative that franchisees and studio owners get the marketing of their fit

In the episode Micah talks about how to choose the right location for your business. The differences between the classes of retail space and the "hardware" and "software" of choosing a location.

Micah talks client lifetime value, why it's important and how it relates to key metrics in your fitness business. At MELD Fitness + Wellness Franchise we have client lifetime value dialed into our sys

What is the franchise disclosure document and why does it matter? Micah breaks down the 23 items listed in the FDD and what they mean. If you're interested in purchasing a franchise you should be ver