Executives at the Edge

Executives at the Edge


NaaS 2.0: A Fine Balance

January 23, 2025


Cisco’s VP of Product Management, Hugo Vliegen, traverses the evolution of networking and its convergence with security. Discover how hybrid NaaS models are reshaping enterprises while automation and cloud strategies modernize connectivity. How can organizations find the right balance between control and simplicity when adopting Network-as-a-Service?







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In this Executives at the Edge episode, host Pascal Menezes explores these topics and more with Hugo Vliegen of Cisco:




  • What defines NaaS in today’s complex enterprise environment?

  • How can organizations create flexible network solutions that span on-premises, cloud, and hybrid environments?

  • What strategies can service providers use to differentiate themselves in the NaaS marketplace?

  • What role do automation and APIs play in modernizing network infrastructure?




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About Our Guest

Hugo Vliegen, VP Product Management & Technical Marketing, Enterprise Routing & SD-WAN, Cisco


Hugo Vliegen has global responsibility for product management and technical marketing for Enterprise Routing & SDWAN. Hugo has 25+ years of experience in marketing and technology leadership roles.

Over the years, he has worked with numerous enterprise customers, service providers, and channel partners to define business strategies and product/solution requirements for networking and security infrastructure. Hugo also brings experience from working at cloud and IoT startups, including Aryaka, Nebbiolo and Infogear (acquired by Cisco). He is the cofounder of several new product lines in the networking and security space generating $100M+ in yearly revenues. Hugo started his career in Manufacturing IT and Automation.

Hugo earned a Ph.D. in Engineering from the University of Twente and graduated with Master’s and Bachelor’s degrees from the Eindhoven University of Technology in The Netherlands.

Executives at the Edge podcast is brought to you by MEF, an industry association of 200 service, technology, and cloud providers who together accelerate enterprise digital transformation.



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