MedTech Business Academy

MedTech Business Academy


Ep. 25 The Future of MedTech Sales is Hybrid

February 08, 2023

Welcome! Join us for this episode of the Medtech Business Academy. 

Today’s podcast has the MedTeXperts breaking down the traditional medtech model and the future of sales, as reviewed in the McKinsey article: The future of medtech sales is hybrid. The team will be examining the article, reviewing what they feel McKinsey got right, as well as what they are seeing in the environment today.