MCM CommerceChat

MCM CommerceChat


Livestreaming Shopping: The New Virtual Mall?

September 17, 2021

The last 18 months of lockdowns and restrictions have made it hard for consumers to shop at stores, eliminating the pleasure of leisurely, impulse buying, seeing a product or speaking with an associate. The answer to this problem may be livestreaming shopping. Is it the mall of the future? We talk to Jared Blank of VTEX to learn more.