The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin

The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin


Is showrooming still a thing?

December 15, 2014

Remember Christmas 2013 and all the hoopla and media attention showrooming was getting? Here we are a year later and I really haven't heard that term in the media this time around. That begs the question: Is showrooming still a thing? The Harris Poll has the answer and Chuck highlights the results from a recent report on the impact of mobile on consumer purchasing habits. According to this study there is something far more impactful than showrooming. Watch to find out what that is.


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