In my younger days, I spent a lot of time in stadiums, arenas, and ballparks. I watched a lot of minor league baseball, basketball, hockey, and many semi-pro sports. I did it with my father during his TV years and throughout my radio years. And I have a lot of great memories. One of the most significant challenges for these teams is getting people to pay attention. Teams create all types of promotions to get people to attend the games. One of these latest concepts is called alternate identities. This trend is starting to pick up speed across the country and in some of my old stomping grounds…

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