Marketing Mantra

Marketing Mantra


Latest Episodes

Ep. #95 - Building You Inc.: Thriving as a Creator Employee (w/ Saikat Pyne from You Inc.)
November 18, 2022

The creator economy has been steadily growing for the past few years and it shows no signs of slowing down anytime soon. While 68% of global creators do it part-time, in the long term, more creators are predicted to sign up for content creation to catalys

Ep. #94 - Deconstructing SaaS Pricing Models and Strategies (w/ Corey Haines from SwipeWell)
November 11, 2022

From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it almost like an afterthought, but the reality is an effective pricing strategy is vital for business success.

Ep. #93 - How to Optimize Your Content for Better Conversions (w/ Daniel Daines-Hutt from Zero to Mastery)
November 08, 2022

When it comes to content marketing, your end goal should always be to get more conversions whether it's someone purchasing your product, downloading your eBook, filling a form, or signing up for your service. That's where conversion rate optimization (C

Ep. #92 - SEO News Recap: October 2022 Edition
November 03, 2022

Welcome to SEO news recap, a new monthly segment I'll be doing on my podcast to recap all the top news stories in the world of SEO to help you stay informed about the ever-changing landscape of SEO. On this episode, I break down the 3 biggest SEO news sto

Ep. #91 - 10 Actionable Things You Can Do with Semrush to Boost Your Search Traffic (and Grow Your Business)
September 23, 2022

This episode is brought to you by Semrush. Semrush is an all-in-one marketing toolkit that is best known for its SEO, competitor analysis, and content marketing features. Try Semrush free for 30 days and test out all the tips discussed in this episo

Ep. #90 - 3 Best WordPress SEO Plugins to Improve Your Organic Traffic
September 21, 2022

WordPress is the worlds most popular content management system (CMS). It powers over 35% of all sites on the internet, eclipsing all other players in the CMS market. When it comes to choosing the right WordPress SEO plugins, its important to be super se

Ep. #89 - 10 Best Content Marketing Tools to Level Up Your Content Game
August 12, 2022

Having the right content marketing stack is key to running successful content marketing campaigns and reach your marketing goals. On this episode, I talk about the 10 best content marketing tools that deserve a place in your tech stack. -=-=-=-=- Tools &a

Ep. #88 - Deconstructing Ahrefs' New Pricing (and Why It's Bad)
July 21, 2022

Back in April 2022, Ahrefs launched their new pricing plans. The new usage-based pricing structure adopted by Ahrefs has stirred up a lot of controversy in the SEO community. On this episode, I deconstruct Ahrefs' new pricing and explain my reasons as to

Ep. #87 - 5 Best Google Chrome Extensions for SEO
July 20, 2022

Googles Chrome web store offers a variety of different SEO extensions to take your SEO to the next level. On this episode, I share the 5 best SEO Chrome extensions you can use to transform your web browser into an SEO powerhouse.-=-=-=-=-Tools & re

Ep. #86 - 5 Best Link Building Strategies (That Anyone Can Use)
July 13, 2022

Recently, I did a webinar for Serpzilla on the best link building practices. In the webinar, I shared 5 of my favorite link building strategies. The best part about these strategies is that anyone can use them to increase their site's authority and gain o