Today’s tip talks about building content strategy using Facebook live and some ideas for producing video content that connects with your audience.

Today I talk about Facebook live for small brands and how everyday users can help contribute to your brand strategy.

Facebook has rolled out some updates to Facebook live, and today I discuss how these could impact your Facebook video strategy.

Content streams are an important part of your social media strategy. In this podcast, I talk about how to build content streams effectively for your business. Daily posting doesn’t have to be an impossible task, and I have a few ideas to get your c

When do you pivot your business services with a client? How do you plan for it? In today’s This is Marketing daily tip, I discuss how to maximize your services for each client that you have, and how to plan for it before you sign that first contrac

Walking away from clients is an important part of the success of your business. In today’s This is Marketing daily tip, I talk about knowing when it’s the right time, and how to plan for the break up.

Social media posting isn’t just about the feed that you are showing to your audiences, it’s about the posts that you are serving to the audience that doesn’t interact with your brand – the “Dark social media posts”. In

Clients demand reports, and they should, but how do you provide value to a client that really doesn’t understand what you are reporting on? In the first This is Marketing daily tip, I talk about providing better data reports to clients and finding

2017 should be the year of data, analytics and your business. In this episode, I discuss how almost every platform you use for your business has data, and how that should be used to improve your business strategy. It’s not about hiring a data exper

Vine was acquired by Twitter for $30 million dollars in 2012, and closed in 2016. In this episode of the This is Marketing podcast, I discuss how monetization, content tilt and vision all contributed to it’s death, and how marketers can face a simi