Love Your Work

Love Your Work


265. Shipping is a Skill

September 30, 2021

Leonardo da Vinci is easily the most-accomplished procrastinator who ever lived. He finished hardly any projects at all. He was great at many things, but he wasn’t great at shipping. The world would have been better off if Leonardo da Vinci had treated shipping as a skill. Far be it for me to criticize anything Leonardo da Vinci did. Despite his repeated failure to ship, he lives on today as one of the greatest geniuses who ever lived – enough so that I’m talking about him in a podcast 500 years after his death. What Leonardo da Vinci procrastinated on He foreshadowed the first law of motion, saying two-hundred years before Newton that, “Every movement tends to maintain itself.” He made a number of discoveries about the circulatory system: He was the first to notice the heart was the center of the blood system – not the liver. He described how an area of the aorta functioned, but since he never published his observations, it’s named after a different scientist, who re-discovered this area two-hundred years later. He correctly described how blood flow affects the opening and closing of heart valves – findings that were proven correct only recently – 450 years later. He wrote or planned to write treatises on topics including painting, anatomy, human flight, geology, and astronomy. Much of what he wrote would have broken new ground in these fields, and set them ahead a couple centuries – if only he had published it. Even his greatest masterpiece, the Mona Lisa, Leonardo never finished. His patron never got their painting, and Leonardo never got paid. It was still in his studio when he died, more than fifteen years after he had begun the painting. Okay, so some of Leonardo’s procrastination was iceberg-building Much of Leonardo’s failure to ship was a part of his creative process. It was the creative waste that made the underwater part of his iceberg – as I talked about in the past couple episodes. There could have been practical reasons he didn’t ship. Remember, once Leonardo delivered one of his paintings, it was gone forever. He couldn’t snap a photo of it for safe-keeping on the cloud. One reason he clung onto mostly-finished paintings was so he could refer to them, borrowing a trick he did painting a smile from one painting, and a trick he did to make it feel like the eyes are following you around the room from another painting. But it’s hard to say Leonardo couldn’t have been better at shipping, when you look at all he could have contributed if only he were. And if you want to be a great creator, it makes sense to ship. Most of us would rather have our genius recognized in our lifetime, rather than marveled at hundreds of years later for what it would have contributed. Shipping is a skill Shipping is a skill. The act of having a vision, planning to achieve that vision, and executing on that vision is a skill you should cultivate, just as you would practice a programming language, writing, or macramé. Treat shipping as a skill, and you’ll finish more projects. Shipped projects have a better chance of having an impact on the world. The sub-skills of shipping Shipping is a sub-skill of creative work. But the act of shipping itself has its own sub-skills. It’s hard to see what you’re missing out on by not treating shipping as a skill, unless you look closely at the sub-skills of shipping. Here are the sub-skills of shipping: Vision: Can you visualize the outcome you’d like to have? Planning: Can you imagine the steps you need to follow to make this vision a reality? Resourcefulness: Can you assess what resources you have that can help you achieve this vision, find what resources you don’t have, and use all those resources wisely? Adaptability: Can you adapt your plan when some part, inevitably, doesn’t go as planned? Overcoming Perfectionism: Your final product won’t be a perfect execution of your vision. Can you overcome perfectionism and ship anyway? Fear of Shipping: Once you ship your project, there will be a void in your m