Lochhead on Marketing

Lochhead on Marketing


048 How to Market with a Powerful Point of View | Marketing PodStorm #10

May 27, 2020

In today's PodStorm episode, let's go deep on how to market with a powerful point of view. POVs can be viewed as a mechanism for distinguishing your brand and most importantly, to design and dominate your market category. As wacky as it might sound,