Brian Gregory used to be the owner and publisher of a large local magazine, and one thing he realized was that businesses were struggling to create effective ads for the magazine. That's when Brian started on what would be a 7 year journey of researching the advertising world and coming up with a service that would help small businesses understand how to advertise correctly to grow their business.

That service is called ADMANITY Protocol. ADMANITY presents you with a 5 minute quiz, and based off of your answers, without even knowing what kind of business you own, ADMANITY gives you everything you could possibly want to know about advertising your business. Whether you're doing digital ads, paper ads, paid ads, or free ads, the same principles apply.

Tune in to this week's episode as Brian shares with us some of ADMANITY's biggest secrets, including the importance of mirroring what big successful brands are doing, focusing on your customers needs, and putting emotion into your ads!