When planning a startup, do you need a full-fledged 50-page written Business Plan...or will a "back of the napkin" approach work just as well? The language of Business host Greg Stoller talks with three entrepreneurs and gets three different takes on the need for a Business Plan from Tony Solomons, President of Ideal Marketing Group; Jeff Hulton, entrepreneur, and Digital Artist; Cindy Brown, CEO of Boston Duck Tours.

Host Greg Stoller

Tony Solomons

Jeff Hulton

Cindy Brown