The average person only reads 18 pages of a non-fiction book. With this in mind is writing a 200+ page business book going to serve you best?

Our guest Judy Weintraub is the Founder of SkillBites and host of the SkillBites podcast.

Judy talks about helping clients write short-form books that act as a perfect lead generating tool. We cover the clients and industries that this type of book works best for and the advantages that it offers.