Why are negative habits easier to build and what can we learn from them? Is it possible to build positive habits in the same way?

Our guest Adam Fridman is the Founder of the digital marketing Mabbly, co-author of The Science of Story and Founder of Pro Habits.

Adam shares how authors, speakers, and consultants can use Pro Habits to help people create change by taking micro-actions every day to build positive habits. Plus we discuss using similar principles as social media keep you engaged.