What is the DNA of greatness?  What are ordinary people doing to achieve success?  Can greatness be as simple as emulating those who have been successful?

Dan Waldschmidt is the Co-CEO of Edgy Inc, Author of Edgy Conversations, and elite strategist helping businesses across the world achieve greatness!

Dan shares how he turned his blog into a book after and what he did to ensure his book was the exact vision he wanted. Plus he tells us about his edgy marketing maneuver that paid off in a big way.