Leveling Up

Leadership Brand with Chelsea Seid
Our Host: Chelsea Seid, Co-Founder and COO of Marlow
In this episode, Chelsea Seid, Co-Founder and COO of Marlow, talks about what it means to develop a personal leadership brand and how you can develop a strong brand and truly live by it. Chelsea details steps you can take to shape the external perception of your leadership and leadership strategy, as well as ways to explore what type of leader you want to be. Tune in to learn how to take your leadership to the next level!
Conversation Highlights
What makes a leader?
Factors to consider when developing your leadership brand
Exploring what type of leader you want to be
How to write your brand and promote it
Tips for auditing and reviewing how you work
Episode Timeline
[00:21] Introducing Marlow and the topic of this episode
[01:16] Who really is a leader? Do all leaders have followers?
[03:05] What is a personal leadership brand?
[04:22] The importance of defining your core values
[05:48] Utilizing your strengths and experience
[09:45] Define your work style: Interacting with others in the workplace
[12:14] How to figure out what type of leader do you want to be
[17:48] Writing and promoting your own personal leadership brand
[23:20] Audit and review how you work
[25:13] The big takeaway: Intentionally make decisions and commit to live by your brand
Quotes from our Host
“A brand is really an external perception of your leadership style; so how others understand how you are as a leader and what your style is as a leader.”
“A personal leadership brand doesn’t need to be as big as mine, it could be highly specific. So if you’re in a specific category of work right now and you’re connecting with a particular brand that’s important to you, that could work very well for you.”
About Marlow
Marlow is where leading professionals at all stages in their career go to refine the core professional skills and habits that matter most. We combine in-house expert coaches with interactive resources to ensure a personalized coaching experience for each member. Marlow coaches partner with employees at companies of all sizes — from 20 team members to enterprise corporations. We’re coaching people all over the world and have the capacity to scale with your team’s needs.
Connect with Marlow
We invite you to share this episode with someone who you think could benefit from this information and expertise. Don’t forget to subscribe to Leveling Up for more discussion on and tips and tricks for career navigation, communication, productivity, and more!
Podcast: www.levelingup.co
Website: www.getmarlow.com
Twitter: www.twitter.com/getmarlow
Instagram: www.instagram.com/getmarlow
Facebook: www.facebook.com/getmarlow
LinkedIn: www.linkedin.com/company/getmarlow
Connect with Chelsea
LinkedIn: www.linkedin.com/in/chelseawagen