Kate DiLeo is the CEO and Chief Brand Architect of Ennobble. An “Accidental Brand Strategist” who originally intended to pursue a PhD in Anthropology, Kate fell into branding during her first sales job. It was in the pursuit of making quota that Kate realized she was quite good at creating a simple message that got prospects to email and call her back. In fact, she went on to successfully manage a $1 million pipeline by throwing out the sales scripts and unsubscribing her leads from marketing campaigns. Instead, she delivered a simple pitch that invited them to engage in a compelling conversation by sharing what she did, how she could solve their problem, and how she was different from the competition. 

This pitch, which Kate calls “The Brand Trifecta”, is rooted in her firm belief that brand is the path of least resistance to revenue, because the ability to clearly articulate these three points gives the prospect all the information they need to opt in and say, “Now that’s interesting. I want to have a conversation.” Throughout her career of working in both agency and corporate settings, she pursued her branding side hustle until she finally turned it into her official hustle in 2019. Kate is honored to have worked with more than 200 brands across 20 sectors over the past decade, and she is passionate about partnering with founder-led organizations who desire to craft an authentic, purpose-driven message that effectively helps them get more prospects to the table, more users who click, and more customers who buy.