Duncan French, the Senior Vice President of the UFC Performance Institute, is describing the aftermath of a bout.

“If an athlete has gone through the fight pretty well and won, then it might be a very simple kind of cool down in one of the back rooms in the locker room and just do some light work to bring themselves back down again,” he says of the victor.

“If an athlete’s had a pretty significant amount of trouble, that’s a very different strategy.”

Mixed martial arts is, as he adds, “a sport of consequences”.

It’s all in a day’s work for French, who oversees the UFC’s Performance Institutes based in Las Vegas, Shanghai and, most recently, Mexico City.

There have been some teething troubles with the Mexican facility [4:40], but French took it all in his stride, as he tells us in the first of this three-part Keiser Series Podcast focused on some of the challenges faced and lessons learned by members of the Leaders Performance Institute during 2024.

French also discussed his evolving leadership style [6:20]; the personalisation of fight preparation plans [19:30]; and his use of data to inform those strategies [28:30].

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