Knowledge at Wharton
How One Firm Has Baked Purpose into Its Business Model
Wharton’s Katherine Klein talks to Roma McCaig, senior vice president of impact and communications at Clif Bar & Company, about living the company’s “five aspirations.”
Wharton’s Katherine Klein talks to Roma McCaig, senior vice president of impact and communications at Clif Bar & Company, about living the company’s “five aspirations.”