On the latest edition of the Digital Life, Kevin Lockett talks to author David Meerman Scott on the fourth edition of his classic social media book. "The Rules of Marketing and PR." During the discussion Mr. Scott talks about digital media tools including Google Plus, crowdsourcing' using video to tell a story as well as how he has changed since his first book was released in 2007. Check out his thoughts on Branding and Grumpy Cat at SoundCloud.com/KevinLockett. Also try out the twitter app at Vizify.com. You can reach Kevin at lockettmedia@gmail.com or Twitter.com/KevinLockett