Just Saying - The BRIEF Lab

Just Saying - The BRIEF Lab


Ep. 387 – The Power of Proactive Advocacy

December 28, 2025

In marketing, word-of-mouth testimonials are among of the most effective ways to promote a product or service. For professionals, having people on your side is always valuable. In this episode, I encourage you to take the first step by doing something positive for someone else. Perhaps, down the road many of these people will reciprocate and come to your aid as your personal advocate.

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