Sales Gravy: Jeb Blount

Sales Gravy: Jeb Blount


The Universal Law of Need

July 27, 2014

Thoreau said success usually comes to those who are too busy to be looking for it. This quote is a succinct description of the Universal Law of Need which states that the more you need something, the less likely it is that you will get it. In other words, desperate salespeople rarely succeed in getting what they need the most . . . a sale.