Investor Army Podcast
Ep. 90 Real Estate Facebook Expert on Lead Generation Shares Secrets with Jamie Resendiz
In this era of the internet, real estate agents have got one more exciting way of getting to new clients and partners through social media. Jamie Resendiz didn’t want to do the real estate job in the old fashion way so he put his trust in social media, and it all paid out. He is a real estate investor, a real estate agent, a partner in eXp realtor and most importantly, a real estate agent strategist. He is operating on a high level and helping real estate agents with the processes, resources, and strategies through his courses, Youtube channel, Facebook group, etc. Jamie is also a founder of Echo Real Estate Advisors. What are the advantages of social media platforms for real estate business, how to write you facebook posts, current changes in rules for facebook ads, using facebook messenger bots, are some of the topics you will hear in this episode. Facebook: https://www.facebook.com/groups/thefranchiseagent/ Youtube channel: https://www.youtube.com/channel/UCa9ZOQ8WvMvr4ssmD-3w1ew LinkedIn: https://www.linkedin.com/in/jaimersndz12/ Web site: echorealadvisors.com Episode overview: 00:00 - 03:09 Introduction 03:09 - 04:24 Beginning of a real estate business 04:24 - 06:29 Advantages of Social media platforms for the business 06:29 - 09:45 Co-calls and direct mail vs. social media marketing 09:45 - 10:25 Importance of changing facebook post content 10:25 - 12:30 Private and business accounts 12:30 - 14:43 Manage people on your Facebook account 14:43 - 18:57 Changes in rules for credit, housing and employment adds on facebook 18:57 - 22:18 Developing strategy > Facebook pixel > retargeting adds 22:18 - 24:41 Common cost of retargeting ads 24:41 - 27:11 What FB likes vs. what FB doesn't like? 27:11 - 29:41 Making money from social media 29:41 - 33:22 Quality vs. Quantity content on social media 33:22 - 36:00 Facebook messenger bots 36:00 - 39:30 How to take advantage of social media in the future? 39:30 - 40:30 Jaime’s courses 40:30 - 43:58 Done is better than perfect 43:58 - 46:23 And for the end