In this Part 2 of Building a Solid Technology Foundation (listen to Part 1) for your business we talk about the importance of using analytics and creating a site structure and content conducive to findability. We discuss the ease of installing and confi

In our second episode of Managing The Edge we discuss initial steps of building a solid technology foundation. We talk about hosting as an early, critical decision when starting your website. Another critical decision is the platform on which the website

In our first episode of Managing The Edge we discuss what the edge is and why it is important to your business. Topics Discussed: What does it mean to become more findable and engaging on the web? How does search and Google impact your business? Buil