Inside PR

Inside PR


Latest Episodes

Inside PR 458: From the Floor of the PRSA International Conference
November 21, 2016

This week's Inside PR podcast comes to you from the PRSA International Conference in Indianapolis. Gini Dietrich and Martin Waxman presented sessions at the conference and they bring us their sense of what is on the minds of North American...

Inside PR 457: Ethical Media Relations
November 14, 2016

Twitter Moments for all of us. Large publishers' growing dependency on Facebook. Thinking ahead about the implications of AI in our devices and apps. And the ethics of the close-hold embargo. Gini Dietrich, Martin Waxman and Joseph Thornley are back...

Inside PR 456: Ugh. It happened.
November 07, 2016

#IPRMustKnows Snapchat is a Snap If you missed the news, Snapchat has rebranded and at the same time begun to move outside of its core business, including the promise of Snapchat video glasses. Snapchat may well pull off what Google Glass failed at....

IPR455: PR in the Post-Newsprint, Post-RSS World
October 24, 2016

Gini Dietrich, Martin Waxman and Joseph Thornley are back with another episode of the Inside PR podcast. #IPRMustKnows From Docs to Podcasts A sign of the continuing professionalization of podcasts. In a few weeks, Hot Docs, North America's largest...

Inside PR 454
October 03, 2016

Gini Dietrich, Martin Waxman and Joseph Thornley are back with another episode of the Inside PR podcast. #IPRMustKnows Martin Waxman's Social Media Marketing for Small Business is on Lynda.com Yes, this is a shameless plug. But since it's Joe writing...

Gini Dietrich knows how to promote content
September 06, 2016

Gini Dietrich, Martin Waxman and Joseph Thornley are back with another episode of the Inside PR podcast. This week, we discuss: #IPRMustKnow Instagram Stories continues to attract publisher interest. It could well be the combination of an engaging...

Inside PR 452: Does the hub and spoke model need a tire change?
August 16, 2016

A recent Ontario arbitrator's ruling reminds us that the law and social media are in an ever-changing relationship. The Olympics' once again aggressively enforce trademarks on social media. Instagram Stories are feeling good. And the trend to...

Inside PR 452: Does the hub and spoke model need a tire change?
August 16, 2016

A recent Ontario arbitrator's ruling reminds us that the law and social media are in an ever-changing relationship. The Olympics' once again aggressively enforce trademarks on social media. Instagram Stories are feeling good. And the trend to...

Inside PR 452: Does the hub and spoke model need a tire change?
August 16, 2016

A recent Ontario arbitrator's ruling reminds us that the law and social media are in an ever-changing relationship. The Olympics' once again aggressively enforce trademarks on social media. Instagram Stories are feeling good. And the trend to...

Inside PR 451: Verify me Twitter. I'm a Backseat Rider.
August 01, 2016

Twitter opens verification to everyone. Yahoo closes an era. Anthony Ponce is a backseat rider. And the New York Times Public Editor shines a spotlight on the importance of perceived bias. Join Gini Dietrich, Martin Waxman and Joseph Thornley as they...