Inside PR

Inside PR


Inside PR #39 - Tuesday, December 26, 2006

December 26, 2006

This week, Terry and David lament IPR #38, a low-energy snoozecast, and pledge to pick it up here in #39.  Terry and Dave talk about government relations as a sub-discipline of PR.  Chris Clarke is enjoying a holiday break this week in his hometown of Timmins, Ontario but will return with his regulary commentary in IPR #40 or #41.  Terry closes the show with this week's segment of Inside PRoper English.


Show Notes


00:30  David opens the show and educates Terry on which countries observe "boxing Day."  He invites listener feedback through email at insideprcomments@gmail.com, the comment line at 206-600-4741, or comment on the Inside PR show blog.


02:08  Terry and David discuss how slow IPR #38 seemed.


03:25  Terry notes that there were no formal comments this week although David reports on a Sype chat he had with Bryan Person of the New Comm Road podcast.


04:08  Terry reports on the lunch David and he had with our northern-most listener Francis Wooby from Iqualiut, Nunavut.


07:30  Terry notes that he will be away for a week but hopes not to miss a show by pre-recording IPR #40.


09:12  Terry introduces the major topic of discussion this week, government relations and how it fits into public relations.


11:00  Terry takes issue with term "lobbying" and then talks about the "old school" and the "new school" of government relations.


13:38  David talks about how Fleishman Hillard is set up to handle government relations and government communications.  Terry agrees and notes how Thornley Fallis approaches this issue.


17:05  Terry and David talk about how separate and distinct GR and in some cases IR are within PR.


20:20  Terry and Dave discuss how important it is for organizations to build informed and constructive relationships with government when there are no burning issues on the agenda. 


23:57  Terry and Dave examine the need to build relationships with the unelected civil servants and not just with the Minister or other elected politicians.


27:22  Terry invites listener feedback on the GR discussion.


28:03  Terry presents Inside PRoper English for this week:  "unique"


29:58  Terry closes out the show and invites listener comments: through email at insideprcomments@gmail.com, on the comment line at 206-600-4741, or comment on the Inside PR show blog. Also, they welcomes listeners to the Inside PR Blubrry site.


Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.