Inside PR

Inside PR


Inside PR 414

July 07, 2015

This week on Inside PR, Martin Waxman, Gini Dietrich and I give you three #IPRMustKnows plus we talk about
First, the #IPRMustKnows:

Meerkat introduces and embeddable player. Now you can put your streaming media on your own site.
Yeplive joins the streaming video field. And it lets you shoot your video in landscape mode, unlike Meerkat and Persicope which serve up your videos in portrait mode. You can get the Yep Live app in the iOS and Play stores.
Google "began remotely installing audio-snooping code that was capable of listening to users." The code supports Google's hotword feature that enables voice commands. This is the kind of feature you need to be aware of. Remember what you enable on your device because always-on monitoring has become a "feature" of our lives.

In our main discussion this week, we turn our attention to the increasing role of algorithms and computer code not only to shape the distribution of news, but also to create content. Do you know when your news is generated by a person or generated by an algorithm? This is the type of development that strongly divides people. And it is a discussion that we'll surely be having much more in the future.
We'd love to hear what you think.
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