Inside the Lab - S&E Labs

Inside the Lab - S&E Labs


5 Sponsorship Implications of FIFA’s World Cup Expansion

January 27, 2017

On January 10th, it was revealed that FIFA had unanimously voted to expand
the World Cup format from a 32-team tournament to a 48-team
tournament. FIFA has already forecast that the expansion will result in an
extra $1 billion in revenue due to increa