Dr Anette Broløs is a highly qualified consultant, researcher, public speaker, moderator and published author but perhaps most relevant of all to this topic is that she has a PhD in Collaborative Innovation - meaning she has encountered her fair share of Innovation Monsters and Myths in her life!!
Anette introduces us to her monsters and myths in the form of:-

* The Myth that the innovators always know best (or better than the customers they are targetting!!)
* The "Blind to Innovation (opportunity)" monster
* The "Innovation Speed" monster

and she shares her thoughts, insights and advice on how to overcome them.
If you're interested in reading more from Anette, here are a few links of interest:-
The EWPN (European Women in Payments Network) report:
https://ewpn.eu/female-finance-digital-mobile-networked/
The book chapter on "Financial Technology and the Gender Gap"
https://www.routledge.com/Women-Consumption-and-Paradox/Malefyt-McCabe/p/book/9780367186128
The book chapter from "The book of payments"
https://www.palgrave.com/gp/book/9781137602305
And the Copenhagen Fintech "Fintech Matters" podcast:
https://fintechmatters.podbean.com/e/episode-7-do-women-need-financial-their-own-financial-services/
The full video interview with Anette Broløs can be found here on YouTube or you can listen to the podcast right now using the player below OR simply subscribe to your favourite platform using the links below.

 

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