How I Built This with Guy Raz
Latest Episodes
Insomnia Cookies: Seth Berkowitz
When Seth Berkowitz was in college, he was the cookie guy on campus. Hed grown frustrated that the only food he could get delivered late at night were standards like pizza or Chinese food. He had a sweet tooth, and he craved warm, homemade chocolate chip
Advice Line with Jamie Siminoff of Ring
Ring founder Jamie Siminoff joins Guy on the Advice Line, where they answer questions from three founders about balancing short- and long-term goals.Today, we meet Vico, an industrial designer in southern California who's launching a crowdfunding camp
Banana Republic: Mel and Patricia Ziegler
With $1500 in savings and no experience in retail, Mel and Patricia Ziegler stumbled upon a clever idea: buy inexpensive Army surplus gear, refashion it into stylish clothes, and sell them in a setting that felt more like a safari than a store. With a ret
Advice Line with Holly Thaggard of Supergoop!
Supergoop! founder Holly Thaggard joins Guy on the Advice Line, where they answer questions from three founders about finding the right audience and introducing their brands.Today, we meet Christina, the founder of a Cincinnati cookie business who is tr
Thrive Market: Nick Green
In 2013, Nick Green set out to solve a vexing problem: in many parts of the country, its hard to get access to healthy groceries. As a solution, Nick and his co-founders launched an e-commerce mashup of Whole Foods and Costco, where members purchase heal
Advice Line with Jim Koch of Boston Beer Company
Boston Beer Company founder Jim Koch joins Guy on the Advice Line, where they answer questions from three founders about finding product-market fit.Today, we meet Kim, whose tropical-inspired apparel company in Florida is venturing into the rum marke
SmartSweets: Tara Bosch
Tara Bosch wasnt always considered a likely contender for success. At 21 years old, she dropped out of college the summer before her junior year and moved in to her grandmothers basement. But, with a gummy bear mold from Amazon and a sugar-free candy re
Advice Line with Jeff Raider of Harry's
Harrys and Warby Parker co-founder Jeff Raider joins Guy on the Advice Line, where they talk with three founders grappling with strategic decisions.Today we meet Uli, whos trying to balance multiple revenue streams for her Los Angeles-based gelato bus
Specialized Bicycle Components: Mike Sinyard
Mike Sinyard helped put mountain biking on the map. In the 1970s, he founded Specialized Bicycle Components to do exactly what the name suggests: sell high-quality bike parts. He eventually decided to make his own models, becoming a pioneer in the indust
BONUS: Brand Building Live at Cannes Lions
Guy Raz sits down with marketing expert Jim Stengel to discuss what it takes to successfully market a brand today.